Motion Graphics
ITS Foil
Providing convenience in preparing and storing fresh food, that is what ITS is all about. Their latest innovation fits in perfectly with this, whereby cutting foil can be done quickly and easily.
About the proces
The challenge in producing this animation video was that no voice-over could be used. This has to do with the fact that the video is shown at trade fairs where no sound can be played. The image must therefore tell the whole story. Sustainability is an important part of this.
Script: Visual Punch / Aref Harb (ITS Foil)
Direction: Jouri Verhoeven
Animation and rigging: Franco Palacios